sellerkit measured data

How much does a Salesforce AppExchange app cost?

Measured 2026-09-08. n = 6,063 of the 6,066 apps in Salesforce's own sitemap; 3,453 publish a price.

The median AppExchange app's cheapest paid plan is US$85 per month, and a quarter of them start at US$900 or more. Among plans priced per user, the median is US$25 per user per month, which for a 50 person team is about US$1,250 a month, roughly 27 times the equivalent Atlassian Marketplace figure. 53.5 percent of the 6,063 apps are paid. Measured September 2026 across the full catalogue.

How much apps charge to start

Most listings publish plans. The figure below is each app's cheapest paid plan, so it is the entry price, not the typical bill.

PercentileCheapest paid plan, US$
10th5.00
25th19.99
50th (median)85.00
75th900.00
90th5,999.00
95th12,500.00
99th50,000.00

Lowest US$0.01, highest US$330,000, mean US$3,045 against a median of US$85. A quarter of paid apps start at US$900 a month or more.

Priced per user, per company, or on request

UnitPlans
Per user2,308
Per company1,866
Custom670
Billing frequencyPlans
Monthly3,289
Yearly1,415
One time140

Taking only the 1,956 plans billed per user per month, the median is US$25 per user per month, the 75th percentile US$59 and the 90th US$120.

Against the other enterprise marketplace

MarketplaceTypical cost for a 50 person team
Atlassian MarketplaceUS$45.83 a month (median app)
Salesforce AppExchangeabout US$1,250 a month (median per user plan)

Both sell to companies, and both are gated by a platform the company already pays for. The gap between them is about 27 times. Anyone reasoning about what an enterprise app can charge should notice that the answer depends far more on which platform it sits on than on what it does.

How many charge at all

Pricing modelAppsShare
Paid3,24353.5%
Free2,04533.7%
Free to install, paid elsewhere4988.2%
Freemium2774.6%

1,222 apps, 20.2 percent, are managed packages. 1,704 paid plans offer a free trial, with a median of 30 days.

Reviews are thin

3,117 apps, 51.4 percent, have no reviews at all. The median app that has any has very few, which is why the median rating across the 2,946 rated apps is a perfect 5.0. Treat a five star AppExchange rating as almost no information.

3,549 distinct publishers list here. Salesforce Labs, Salesforce's own free app group, publishes 571 of the 6,063.

How this was measured

On 2026-09-08 we read Salesforce's public sitemap, which lists 6,066 app listings and 4,491 consulting listings, and fetched each app listing page. Every listing embeds a JSON block carrying its pricing model, its plans with price, unit, billing frequency and trial length, its payment handler, and its review summary. 6,063 of the 6,066 parsed successfully.

What this does not say

Use it

The figures on this page are free to quote and republish with attribution (CC BY 4.0). The same numbers in machine readable form: salesforce-appexchange-prices.json.

sellerkit, “Salesforce AppExchange prices, 2026”, 2026-09-08. https://legal.sellerkit.workers.dev/data/salesforce-appexchange-prices