sellerkit measured data

What do Shopify apps charge, and what makes the bill go up?

Measured 2026-09-07. n = 99 Shopify App Store apps; 78 of them publish a paid price.

Across 99 Shopify apps measured in September 2026, the cheapest paid plan has a median price of US$11 per month and the most expensive plan a median of US$49.45, with a maximum of $479. 93 percent offer a free plan. The bill rises with a number that grows as the store grows: shipments or tracking events in 68 of 99 apps, seats in 37, translated words in 29 and catalogue size in 21.

Shopify shows an app's plans on its listing, but nobody publishes what the market as a whole charges or, more usefully, what the price is attached to. The second question matters more than the first: an app priced per store has a fixed ceiling, and an app priced against something that grows with the store does not.

Prices

FigureValue
Median cheapest paid planUS$11.00 / month
Median most expensive planUS$49.45 / month
Highest plan in the sampleUS$479.00 / month
Median ratio, top plan to cheapest paid plan4.0 times
Apps offering a free plan92 of 99 (93%)
Median rating4.9 out of 5
Lowest rating in the sample4.2 out of 5

What the meter counts

For each app we recorded which quantity its plan limits are written against. Most apps use more than one, so the counts add up to more than 99.

Metered quantityApps using it
Shipments or tracking events68
Users or seats37
Translated words or languages29
Number of products in the catalogue21
Reviews or review requests12
Orders10
AI credits10
Subscribers or contacts8
Visitors or sessions6
Emails sent5
Storage1
SMS sent1

Shipments and tracking events lead by a wide margin. The pattern behind the top of that list is consistent: the quantities that appear most often are the ones that rise on their own as a store sells more, so the app's revenue grows with the customer without a renegotiation. Quantities that are fixed per store, such as the number of widgets installed, are rare and cap the app at whatever the flat fee is.

How this was measured

On 2026-09-07 we read the App Store listing and pricing block of 99 Shopify apps drawn from the categories where a store's own data is edited or exported in bulk. For each app we recorded every published plan price, the rating, the review count, and the words each plan limit is written against, then grouped those words into the twelve quantities above.

21 of the 99 publish no paid price, either because they are free or because pricing is quoted on request, so the price figures are computed over the remaining 78.

What this does not say

Use it

The figures on this page are free to quote and republish with attribution (CC BY 4.0). The same numbers in machine readable form: shopify-app-pricing.json.

sellerkit, “Shopify app pricing and metering, 2026”, 2026-09-07. https://legal.sellerkit.workers.dev/data/shopify-app-pricing